GCE AS Business Studies (2130)
AS outline
At AS Level, this specification
introduces candidates to the challenges
and issues of starting a business,
including financial planning. It then
focuses on how established businesses
might improve their effectiveness by
making tactical decisions at a
functional level.
The AS specification has 2 units:
Unit 1: Planning and Financing a
Business
Topic list
-
Starting a Business -
The challenges and issues of
starting a business; enterprise;
entrepreneurs.
-
Financial Planning -
Essential financial concepts needed
to start a business including:
calculating costs, revenues,
profits; using a break-even analysis
and cash-flow forecasting.
Assessment
|
Written Paper: |
1 hour 15 minutes (60 marks) |
|
Weighting: |
40% of total AS marks/ 20% of
total A Level marks |
Short answer questions and extended
responses based on a mini case study.
Unit 2: Managing a Business
Topic list
-
Finance
- budgets, improving cash flow and
profits.
-
People in Business
- organisational structures,
recruitment, training and
motivation.
-
Operations Management
- operational decisions, quality,
customer service, suppliers,
technology.
-
Marketing and Competition-
designing and using an effective
marketing mix, market conditions and
competitiveness.
Assessment
|
Written Paper: |
1 hour 30 minutes (80 marks) |
|
Weighting: |
60% of total AS marks / 30% of
the total A Level marks |
Compulsory, multi-part data response
questions. |
Results